Gore Medical has provided creative therapeutic solutions to complex medical problems for 35 years, saving and improving the quality of lives worldwide. As a leading cardiovascular device manufacturer, we are looking for an experienced, energetic Strategic Marketing Specialist to join our Aortic Endovascular business in Flagstaff, Arizona. Just 150 miles north of Phoenix and 80 miles south of the Grand Canyon, Flagstaff is an ideal place to join Gore and change. Surrounded by pine forests and mountains, Flagstaff offers natural beauty, small-town charm, a vibrant educational community, and a diverse culture. Outdoor enthusiasts enjoy all four seasons here, with 300 days of sunshine and a variety of recreational activities. A major employer in Arizona?s growing bioscience sector, Gore has lead Flagstaff?s growth in medical-device jobs since 2002.
If you are searching for a company where you can make a difference, we?re looking for you. In this dynamic role, you will work with a business and sales leadership team accountable for a market leading portfolio of endovascular stent grafts and accessory products serving the clinical needs of the abdominal aortic aneurysm (AAA) stent graft market. You will collaborate with sales leadership, product specialists and business leadership to develop and implement the strategic and tactical marketing plan in support of the leading U.S. AAA stent graft, the GORE EXCLUDER AAA Endoprosthesis.
The ideal candidate will:
? Be energized by working for a world-class manufacturer and collaborating on cross-functional teams
? Recognize the importance of building and maintaining strong interpersonal relationships
Responsibilities include:
? Working with sales, marketing, and product teams to craft positioning for current and future products
? Analyzing current market needs, trends, and competition that will stimulate creation of new products
? Establishing and continuing to build valuable relationships with physicians, clinical champions, and thought leaders in the field
? Working on a global team to assess the value and potential of participation at key trade shows and congresses
? Attending conferences, clinical meetings, sponsored clinical training events and seminars to take advantage of the opportunity to promote the GORE EXCLUDER AAA Endoprosthesis, the Gore Aortic and cardiovascular portfolio and educate the medical community about their use
? Launching new materials and devices by helping craft promotional and advertising strategies
? Designing comprehensive strategic marketing plans in support of the U.S. market
? Managing and making the best use of marketing resources to meet both immediate and long-range goals
? Working with divisional and business unit marketing leadership, product specialists, and marketing services to create integrated and coordinated marketing campaigns
? Increasing the podium presence of EXCLUDER at key congresses
? Developing and promoting influential third-party publication
? Contributing marketing direction to business plans
? Developing and driving marketing initiatives in support of business objectives
? Effectively managing a marketing budget to drive business activities
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